Let’s stop lying. You’re not broke because you don’t make enough money. You’re broke because you’re trying to look like someone who does. Every scroll is a reminder of the life you think you should be living by now. Better…
Let’s go even deeper, because the fake wealth trap isn’t just draining your money. It’s stealing your identity. At some point, pretending stops being a choice. It becomes survival. You don’t even ask anymore whether you can afford something. You…
When stepping back is not weakness, it’s your strategy for survival. The Pressure Behind the Smile In South Africa today, life feels like a constant race. You’re hustling for bills, fighting for mental peace, keeping up with everyone on social…
Unspoken Truth: They tell you how to build wealth, but never mention what it costs to carry two worlds on one back. The Hidden Tax No One Talks About They don’t talk about it on CNBC.They don’t write about it…
Unspoken Truth: The system is designed to keep you chasing, not arriving. The Hustle That Doesn’t Add Up You’ve seen the posts: “Save before you spend.”“Stop living above your means.”“Invest early.” Sounds smart, until you’re standing in line at Naivas,…
Because it’s not how much you earn it’s how consciously you live. The Day Tunde Finally Said, “I’m Tired” Tunde moved to Toronto in 2018, chasing a dream. He landed a solid IT job, earning in dollars, the kind of…
Unspoken Truth: Many “experts” profit from keeping you dependent. The Lie Nobody Told You We grow up believing: financial advice = a path to freedom. Books, gurus, webinars, all telling you how to invest, save, build wealth. They sound noble.…
Unspoken Truth: Some advisors profit from your confusion, not your success. The Nigerian Financial Illusion We’ve all heard it:“Save 20% of your income.”“Invest early.”“Cut out luxuries.” But here’s the truth, for many Nigerians, that advice is not just unrealistic, it’s…
Because sometimes, wealth doesn’t start with a raise, it starts with awareness. When Lerato’s Salary Started Disappearing I met Lerato two years ago during a financial coaching session in Soweto.She worked at a call centre in Braamfontein, earning around R14,000…
Unspoken Truth: The system benefits when you stay financially dependent. The South African Money Illusion You’ve heard it before: “Save 10% of your salary.”“Invest early.”“Cut down on luxury.” Sounds easy, until your debit orders clear, Eskom hikes tariffs again, and…
